Search Engine Optimization (SEO) is the art of helping a document rank higher in search engines like Google, Bing, or DuckDuckGo.
In this category you’ll find tips, insights, and unique research to help power your own SEO efforts.
Conferences are back, live and in-person baby! Last week I attended Pubcon Austin 2023, the first time in a decade as visitor and not a speaker, to support my friends and colleagues and an institution that brings us together a few times every year. While there I discovered...
A Texas restaurant chain had their marketing agency spam one of our Facebook Groups. Since we are also based in Texas we decided to take a look at what was happening behind the scenes. What we found is a horrifying lesson for any business. It appears that the...
Today Google made a major announcement that has been expected for weeks, they are launching an artificial intelligence chatbot in the search results. Currently, this chatbot is only available to “trusted testers” (whatever that means) but will be publicly available soon possibly on February 8th when they are...
Navigate this article: Introduction What is Technical SEO for WordPress? Who is Responsible for the Technical SEO of a WordPress Website? The WordPress Technical SEO Guide Select a Great Webhost Keep Plugins to a Minimum Use DNS-Prefetch / Preconnect Use an Optimized Theme Use a CDN Optimize Your...
Note: This is an in progress research project and the findings are subject to change. More work is being done daily to further test out ways this tool might be leveraged for positive SEO and ways it might cause harm. Check back for more later, ask questions in...
Today Google announced a major effort to combat link spam impacting search results. Today, with our December 2022 link spam update, we’re leveraging the power of SpamBrain to neutralize the impact of unnatural links on search results. The update launches today & will take about two weeks to rollout. Learn more: https://t.co/ACO2Ut8wmi — Google...
This document is designed to help you find the CID of your Google Business Profile. Each option below was tested and worked at time of publication. I encourage you to read through all of them and select the option that best fits your needs. You will discover various...
Introduction to the Guide If you have Lightspeed POS system then you likely also have a Lightspeed ecommerce website aka “Lightspeed eCom” also referred to on their site as the “eCom (C-Series)” product. Like most Lightspeed customers you probably selected this website because you use their other tools...
On September 12th the “Google Search Central” Twitter handle announced the release of a new Core Update also known as a “Broad Core Update”. This is the second announced Google Core update of the year, the sixth announced Google algorithm update, and comes just one business day after...
On Thursday August 18th, 2022 the “Google Search Central” Twitter handle announced the release of a major new Google Algorithm Update called the “Helpful Content Update” along with a new site-wide ranking signal for helpful vs. unhelpful content. This appears to be quite a big update and has...
SEO stands for Search Engine Optimization, which refers to the process of optimizing a website or a web page so that it ranks higher in the search engine results pages (SERPs) for relevant queries. The goal of SEO is to increase organic traffic to a website by improving its visibility and relevance to users searching for information or services related to the website’s content. SEO involves a range of techniques and strategies, such as optimizing website content, improving website architecture and user experience, building high-quality backlinks, and targeting relevant keywords and phrases. The ultimate aim of SEO is to improve a website’s search engine ranking, drive more traffic to the site, and ultimately increase the site’s revenue or conversions.
Our SEO articles, research, and blog posts are useful because they provide valuable information and insights into the ever-changing world of search engine optimization. As search engines continue to evolve and update their algorithms, it is essential for businesses and marketers to stay informed and up-to-date on the latest SEO trends and best practices.
SEO articles provide detailed information on various aspects of SEO, such as keyword research, on-page optimization, link building, and technical SEO. These articles offer tips and strategies for improving search engine rankings, driving organic traffic, and increasing conversions. By reading SEO articles, individuals can gain a better understanding of how search engines work and what they can do to improve their website’s visibility and relevance.
Our unique SEO research studies provide valuable data and insights into how search engines rank websites and how user behavior affects search results. These studies analyze search engine algorithms, keyword usage, and user search behavior to identify trends and patterns that can help businesses optimize their websites for better search engine rankings. By reading SEO research studies, individuals can gain a deeper understanding of search engine algorithms and how they can be leveraged to improve website performance.
The blog posts we publish on SEO offer a more casual and conversational approach to discussing SEO topics. These posts can provide insights into the latest SEO news and trends, offer practical advice for improving website performance, and share personal experiences and opinions on SEO strategies. By reading SEO blog posts, individuals can stay up-to-date on the latest SEO trends and gain new perspectives on optimizing their websites.
Our SEO articles, research, and blog posts are useful because they provide valuable information and insights into search engine optimization, helping businesses and marketers to stay informed and up-to-date on the latest SEO trends and best practices. By utilizing this information, individuals can optimize their websites for better search engine rankings, drive more organic traffic, and ultimately achieve their business goals.
