Google Performance Max user interface can give you a headache, but mostly you can easily find steps to solve issues that arise on Google’s website. Recently though, I ran into what should have been a simple issue that did not have any Google documentation.

While changing the Final URL or “destination URL” of a Performance Max campaign is probably rare, if you made a mistake you might want to keep your campaign settings the same but change the landing page without making a whole new campaign.

Unfortunately at the time of publication if you tried to find documentation on this you would drive yourself crazy reading documents instead about how to use the Performance Max “Final URL Expansion” which is found under “Settings”. Like what happened to me recently.

In my case I had to tweet a friend and colleague, Menachem Ani founder of JXT Group,who thankfully was able to point me to the right place.

Here’s how to change the Performance Max Final URL in your campaign

1. Log in to Google Ads

2. Go to Campaigns and select your Performance Max Campaign that you want to edit

3. On the left-hand side navigation select “Asset Groups”

4. At the bottom of this page select “Edit Assets”

5. You should now see a page that looks like when you setup the Performance Max campaign.
At the top of this page is a field called “Final URL” edit your final URL here then click the “Save” button at the bottom of the page.

Great job, you just edited your Final URL to a new landing page.

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