Key Performance Indicator

Key Performance Indicator
other versions: KPI
noun
Any metric or measurable figure that is closely aligned to an end goal and can be used to understand how well marketing activities are aiding in achieving that goal.

“Our key performance indicators are pointing to strong quarterly growth in new sales from organic search and paid social.”

Joe Youngblood

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Joe Youngblood is a top Dallas SEO, Digital Marketer, and Marketing Theorist. When he's not working with clients or writing about marketing he spends time supporting local non-profits and taking his dogs to various parks.

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