Latest Articles

How to Remove or Block Meta AI

Meta has begun integrating their Llama LLM-powered AI system into the Facebook and Instagram apps. On Facebook the app icon overlays the search icon and the search menu is populated by ‘bubbles’ of AI commands you can give it based on your usage. On Instagram it appears as...

How Google is Helping Cause a Rise in Fake Negative Reviews on Google Maps

NOTE: This is part of an extended study by our SEO Agency on fake negative reviews on Google Maps. This is part 1, part 2 is coming soon. Navigate this article: Introduction Examples of Fraudulent Negative Reviews Google is Not Taking Down How Google Helps Encourage More Fake...

Everything We Know About Google’s March 2024 Spam Update

On Tuesday March 5th, 2024 Google released an update to their spam systems referred to as a Spam Update. This update takes aim at 3 specific types of web spam and Google estimates that in conjunction with a Core Update it will eliminate 40% of spam currently in...

Everything We Know About Google’s March 2024 Core Update

On Tuesday March 5th, 2024 Google released the first Core Update of 2024 also known as a “Broad Core Update”. This is the first major announced search algorithm update according to Google this year. Bundled in this Core Update is a big change to the Helpful Content Update....

How to Make Unique Versions of Your Competitor’s Content Using Their Sitemap.xml File and AI

Imitation is the sincerest form of flattery so the saying goes. SEOs have long looked at each others content attempting to duplicate it or make better versions of content that ranked well. Now with AI on the scene this process is able to be done at a blistering...

Artificial Intelligence Predictions for SEO in 2024

I used various A.I. systems to predict what would be important or change for SEO in 2024. Each one used different sources and came up with different content. The differences were a bit surprising considering they basically all use OpenAI’s GPT, in terms of formatting and end result....

Everything We Know About Google’s November 2023 Core Update

On Thursday November 2nd, 2023 Google released the fifth Core Update of 2023 also known as a “Broad Core Update”. This is the ninth major announced search algorithm update according to Google this year. Today we released the November 2023 core update. We'll update our ranking release history...

Google is Now Indexing Bard Conversations

Today Gagan Ghotra, an SEO in Australia, spotted a Google Bard conversation indexed as a Featured Snippet at the top of a Google SERP and posted about it on X (the social media website formerly known as Twitter). Haha 😂 Google started to index share conversation URLs of...

Everything We Know About Google’s September 2023 Helpful Content Update

Today Google’s Search Central X/Twitter handle announced an update to the Helpful Content system would be rolling out over the next few weeks. If you’re unfamiliar with the Helpful Content Update which started rolling out in August of 2022 read our guide on the first version of it....

Options for Moving on From Google’s Shutting Down of Universal Analytics

Navigate this article: Introduction Free Options Paid Options Further Discussion Introduction On July 1st, 2023 something unprecedented in the history of the internet happened. A major free tool operated by one of the world’s largest tech corporations and used by millions of websites began a process to quit...

 

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Sought after for his expertise in Digital Technology, Ecommerce SEO, Startup SEO and Marketing, Local SEO, Link Building, and Social Media Marketing; you may run into Joe at numerous conferences thoughout the year sharing unique research and insights along with proven tactics. This website maintains a collection of marketing guides and tutorials, How To blog posts, useful marketing tools, and other information to help you get the most out of your online marketing efforts.